Launch day, this is not a joke!

It’s launch day! I hope you love the new site as much as I do. Take a look around, you can shop all my Instagram photos here, and find all my previous posts as Elea Rose here.

I’ve written previously why I have decided to have a sustainable wardrobe, but briefly for any new followers... I love writing and sharing outfit posts with you all, but I was starting to feel frustrated with blogging and the fashion industry. It had sucked me in and I had just begun to spend aimlessly on clothes that I didn’t truly love just to keep on trend. But how can I truly love what I do if it doesn’t have a purpose? At the same time as this, I was becoming more interesting and aware of the sustainable side of fashion. So I have decided to take the plunge and overhaul my wardrobe to create a capsule wardrobe filled with sustainable pieces.  I am sure there will be ups and downs along the way but I wanted to document every aspect of this journey so that anyone else who also wants to make that change can hopefully use this blog as a starting point.

If you’re interested in finding out more about what you can do to help make fashion more sustainable check out Fashion Revolution's website, one of my main points of research and inspiration, here.

I’ve created a quick video to say hello and explain what kind of content you can expect to find here and how I am going to transform my wardrobe and the way I shop from fast fashion to sustainable style, which you can watch below.

There will also be a monthly newsletter including a roundup of my favourite posts from the previous month, my star brand of the month and other little facts for you all straight to your inbox. The first newsletter will be sent on 1st May, sign up now! The link is at the bottom of my site.

Elea York